Seeder & Ash Capital
Seeder & Ash Capital is a privately owned Proprietary Investment and Financial Advisory firm, focused on unlocking the sustainable investment and capital required to build and drive the future of Africa.
Our objective is to support, drive and build large scale businesses that make a positive, significant, and sustainable impact in Africa whilst at the same time delivering value for all stakeholders.
What we do
Advisory
S.A.C Advisory is the specialist corporate finance and financial advisory business in the Group with a dedicated focus on the high growth private markets in Africa. Our corporate finance team advises on private middle market transactions.
Proprietary Investment
Seeder & Ash Capital is an Investment Holding Company that invests for the long-term in Nigeria’s most budding and strategic sectors. We focus on investing in high-potential SMEs, bringing strategic capital, expertise, and network, to support their growth into key players across their value chain.
Why we do it
These 5 statements inspire us and drive our philosophy
Africa’s economic growth prospects are among the world’s brightest.
Africapitalism – the private sector is the key enabler of economic and social wealth creation in Africa.
To foster economic development in Africa, there is a need to support private sector development, mobilize private capital, and provide advisory and risk mitigation role to businesses and capital providers.
A Sustainable investment has the potential to complement public spending and development assistance through crowding-in private sector capital.
What is good for society, the environment, and the long-term financial performance of businesses are inextricably linked.

Deeply rooted in us are our values, which drive us towards a common sense of purpose to create long lasting value for our stakeholders.
We commit people, capital, and ideas to help businesses and Capital Providers we serve to grow. We pride on our strong network of niche, tailored, and hands-on experts across our business areas, sectors, projects, and transactions.